MARKETING FOR HOME SERVICES & TRADES

More booked jobs.
Less wasted ad spend.

We build websites, Google & Meta ads, and an AI-ready presence that turn lookers into booked jobs – with reporting you can actually read. No retainers, no "agency tax," no vanity metrics.

★ 5.0 on Google
$5M+ in tracked client growth
Weekly transparent reporting
WHAT WE DO

Everything you need to turn search into scheduled jobs.

Six systems, working together, all aimed at one metric: revenue.

BUILD

Website Development

We build fast, responsive, and modern websites designed to turn visitors into leads and customers.

Ad TOP RANK

Google Ads

Capture high-intent prospects who are actively searching for your services with strategic search ads.

META ADS 14.2K REACH 4.8% CTR TARGETED CAMPAIGNS

Meta Ads

Reach target demographics across Facebook & Instagram using visually compelling ad campaigns.

CONSISTENT POSTING

Social Media Marketing

Build continuous trust and stay top-of-mind with consistent, professional organic social posts.

★ 5.0 GOOGLE PROFILE BUSINESS PROFILE

Google Business Profile

Dominate Google Maps with profile setup, weekly posts, citation cleanup, and ongoing maintenance.

EMAIL

Email Marketing

Nurture leads and drive repeat business using automated email sequences and newsletter broadcasts.

REVIEWS & TRUST

Review Automation

Implement automated email and SMS workflows to seamlessly request 5-star Google reviews from customers.

THE PROBLEM

You're busy doing the work. Your marketing should be too.

Most agencies report activity. We report booked jobs. Here's what's probably holding you back right now.

01 · VANITY METRICS

You're paying for clicks, not customers.

Most agencies report impressions and clicks. You need booked jobs, not dashboards full of numbers that don't pay the crew.

02 · NO VISIBILITY

You don't know what you're paying for.

If your current agency can't show you exactly what they did this week and what it returned, that's the problem – not your budget.

03 · LEAKY FUNNEL

Your website gets traffic – then goes quiet.

A site that doesn't convert is a leaky bucket. We plug the holes and point the water straight at your calendar.

Go Beyond Search: Be the AI’s First Choice

Traditional SEO gets you on the results page. Generative Engine Optimization (GEO) gets your business directly cited, recommended, and summarized by leading AI platforms. We ensure your brand isn't just found—it’s the definitive answer.

Recent Work

WHY COULOIR

We're anti-agency. And proud of it.

01

We hunt for jobs, not just "reach."

High-intent leads that actually convert, so your crew spends time working – not chasing tire-kickers.

02

Radical transparency.

You'll always know what you're paying for. Weekly, plain-English reporting tied to your bottom line.

03

Performance-first, not retainer-first.

We scrapped the agency tax. You're never locked into a monthly fee regardless of results.

04

We find the couloir.

The market is crowded and noisy. We find the narrow, high-leverage gap your competitors overlook – and dominate it.

05

We measure by your profit, not vanity metrics.

If it doesn't help you scale revenue or margin, we don't do it.

06

You won't pay a monthly subscription.

We're incentivized by your growth, not your loyalty. In fact, you won't ever pay one.

"A couloir is the narrow, fast route down a mountain that everyone else misses. In marketing, it's the specific gap in your market your competitors are ignoring. We find it – and dominate it."

– The Couloir Method
Meet the team →
HOW IT WORKS

A process built on clarity, not contracts.

1

Free Strategy Call

We audit your current site, ads, and local presence. You leave with a plan whether or not you hire us.

2

Custom Growth Plan

We find the "couloir" – the specific high-leverage gap in your market your competitors are ignoring – and build around it.

3

Build & Launch

Site, ads, and systems go live in days, not months. No bloated onboarding, no endless revisions.

4

Weekly Reporting

Every week you see exactly what we did, what it cost, and what it returned. No mystery retainers.

Our Team

AI empowers us to work faster, but original human strategy is what makes your brand stand out. We bring years of data-driven digital experience to the table, paired with the communication, care, and unique perspective of a team that genuinely cares about your success.

Jeff Chrisler, founder of marketing agency

Jeff Chrisler

Founder

With a vision for building something meaningful, Jeff brings a background of corporate supply chain engineering, programming, big data, and analytics.

A woman sitting on a rocky ledge at the Grand Canyon, smiling and looking at the camera, wearing a brown hat and a tan sweater.

Tanya Rabideau

Client Services Director & Digital Strategist

Tanya leads the execution of email marketing for the agency and spearheads website development and manages Google Ad campaigns.

A man with a beard and wearing a gray cap and light pink shirt outdoor with mountain scenery in the background.

Aarash Fakhori

Operations & Technical Director

Focused, approachable, and driven by results, our operations manager, Aarash, is all about building strong relationships. He helps connect people to the right solutions—with clarity and care.

Couloir Creative - Testimonials Section
Client Praise & Results

What Our Clients Say

Real feedback from brands, local legends, and growth partners who trust Couloir Creative with their digital success.

GOOD TO KNOW

Questions we hear every day.

How much does marketing for a home-service business cost?

We quote per project and per goal, not per package. You'll get a clear scope and price on the free call – no mystery fees, no long-term lock-in.

Do you require a long-term contract?

No. Our model is performance-first. We earn the work with results, not paperwork.

How fast will I see results?

Google Business Profile and review systems often move the needle in 30–60 days. Paid ads can start producing booked calls within the first week. Organic SEO and GEO compound over 3–6 months.

What's GEO, and do I really need it?

GEO optimizes your business to be cited by AI assistants (ChatGPT, Perplexity, Google AI). As more homeowners ask AI instead of scrolling results, being the recommended answer becomes your most valuable ranking.

What if I already have a website?

We'll audit it free. If it's built well, we optimize it; if it's leaking leads, we'll show you exactly where before recommending a rebuild.

Contact Us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!